Medicare Product Digital Marketing Director 109339 - Anthem (colorado springs, colorado) in Colorado Springs, Colorado For Sale

Digital Solutions Medicare Director Medicare Digital Solutions Organization Anthem, Inc. is one of the nations leading health benefits companies and a Fortune Top 50 company. At Anthem, Inc., we are working together to transform health care with trusted and caring solutions. Bring your expertise to our innovative culture where you will have the opportunity to make a difference in peoples lives, and to take your career further than you can imagine. The Medicare Digital Solutions Directorwill be responsible for driving the growth and development of digital strategies in support of assigned business unit. The Director will leverage expertise in digital trends to support our organizations business partners in the development of innovative solutions to derive value from business opportunities. The position requires extensive experience in digital product management, analytics, relationship and consensus:building skills, and proven ability to think strategically in the complex and evolving Medicare healthcare environment. The successful candidate will have significant experience leveraging research and insights to drive holistic digital solutions in a highly cross:functional organization. This position is responsible for managing the portfolio of digital work across the assigned business unit and will be accountable for defining strategy and key deliverables and aligning Digital Solutions resources for priority initiatives. Anthem is looking for a seasoned professional with a proven track record, a driven self:starter, problem solver, and someone that is passionate about creating remarkable digital experiences.Primary duties to include, but are not limited to: Active participation in the strategic planning process for the assigned business unit and digital solutions organization. Responsible for developing strategies, programs and solutions based on business priorities, consumer research and insights and industry trends that support Anthems digital strategy. Work with business partners and foster multidisciplinary collaboration to ensure successful implementation of solutions that engage target populations and address market needs. Partner with leaders and associates in the broader enterprise digital solutions organization to align priorities and strategies. Responsible for the development of roadmaps and business cases for new capabilities to support investment requests and associated business benefits, outcomes and impact on the business. High level of industry awareness and business acumen with demonstrable ability to think conceptually, refine into clear plans and organize execution. Demonstrated ability to develop and execute on strategic plans and initiatives in a complex environment Strong cross:functional communication skills with the ability to synthesize and creatively demonstrate accomplishments, decisions, and direction for executive level presentations. Responsible for gathering and assessing market requirements through competitive intelligence and emerging trends, stakeholder and consumer feedback. Monitors external best:in:class digital experiences and market trends among competition and cross:category industry leaders; identifies potential impacts on strategy. Demonstrate subject matter expertise for digital experiences and product management, implementing processes to share trends, best practices, interdependencies, and alignment opportunities across the organization. Proven track record of leadership in a highly complex digital environment including excellent communication skills, ability to influence and champion ideas effectively, strong analytical and organizational skills. Ability to effectively operate as a digital expert with senior level business leaders across the organization. Demonstrated success in developing a big:picture strategic vision complemented by digital solutions in the context of our consumer, customer and business partner needs. Strong portfolio management, budgeting and analytical skills. Str
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